Monday, March 9, 2009

Why Consider Chenille?


Texture has always been the major draw to embroidery, but the traditional textural techniques alone can make your logo all too similar to your competitor. This is where Chenille comes in. Chenille is created using two different stitches; chain and moss. The moss stitch consists of loops of yarn, and the chain stitch is a flat stitch primarily used to make the edges of the moss stitch look neater and more consistent. Chenille has always been a specialized sector of the embroidery industry, which makes it more difficult to find a supplier. Corporations, schools, teams, fashion designers, organizations, fraternities, sororities, clubs, individuals, movie studios, Grand Prix and Motorcross, pop and country music stars, and sporting goods team dealers all use chenille embroidery and the demands are greater than the services available, so if you decide to go this route make sure the manufacturer can fit your needs and time frame.

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